Parker PR

Question - Will Gordon Brown be the first Prime Minister to suffer death by PR?

Peter Mandelson may have strained every last ounce of his PR intelligence to have saved the PM for now, but how long can he staunch the tide of what is essentially a PR war?

Gordon Brown had the misfortune to pick up the mantle after Tony Blair left him with a huge mess to clean up. He will have known and prepared for that campaign an no doubt hoped to push aside the damage from our involvement in the 2nd Gulf war with a his ability to manage the economy - but then we hit global recession so he came a tad unstuck.